Monday, January 16, 2012

Apple Brand Value Increases $12 Billion

According to Bloomberg and the 2011 Interbrand's Best Global Brands report, Apple has moved up 9 spots from the 17th most valuable brand to #8 overall. The increase in Apple's brand increased 58% from 2010's $21 Billion to 2011's $33.5 Billion.

There were no other moves in the top 10, but further down the chart Amazon moved up 10 spots and eBay moved up 7. Some of the biggest brand losers include Nokia, Gillette, IKEA, and Nintendo. Check out the Top 100 brands here...

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