Wednesday, November 23, 2011

2011 Non-iPad Sales, 1.2 Million In US

NPD research revealed that the "non-iPad market" has been a very diversified market. The top 5 competing tablets besides the iPad have 60% of the remaining market. This obviously excludes the Amazon Kindle Fire, but successfully shows that prior to October there has been no real frontrunner competing to the iPad. HP rose to the top of the list with 17% of sales, they did have a pretty good deal on the HP TouchPad.

"According to NPD's consumer tracking service, 76 percent of consumers who purchased a non-Apple tablet didn't even consider the iPad, an indication that a large group of consumers are looking for alternatives, and an opportunity for the rest of the market to grow their business," said NPD analyst Stephen Baker.

It is pretty sad that the 2nd best tablet in 2011 so far was discontinued...

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