Tuesday, October 26, 2010

Nielsen Was Wrong

Remember the pretty chart we shared with you that showed 1 in 3 have never downloaded an iPad app?

Nielsen has updated its blog post with a new report and chart, showing that the percentage of non-downloading iPad owners as just 9 percent.


“This article and the related download have been amended to reflect updates to the percentage of iPad users in the survey downloading apps,” the analysts admitted.

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