Thursday, October 7, 2010

iPad Contributing to E-Book Piracy?

The iPad has had an impact on e-Book piracy, a negative one it appears.

A Company called Attributor conduced an e-book study, utilizing Google for a majority of their data. They looked at the big three pirating sites; Rapidshare, 4shared, and Megaupload. The latest increase may correlate to increased sales of open style e-book readers such as the iPad, Sony Reader, and Nook which support common ePub and PDF formats.

The company says its key findings are:
  • 50% increase in online searches for pirated downloads throughout the past year
  • 2-3 million daily Google queries for pirated e-books
  • 20% increase in demand for pirated downloads since the iPad became widely available in mid-May 2010
  • 54% increase in pirated e-book demand since August 2009
  • Proliferation of smaller sites that host and supply pirated e-books--a shift from larger sites like Rapidshare dominating the syndication market
  • "Breaking Dawn" by Stephanie Meyer registered the most pirated copy searches throughout the study
  • Widespread international demand, with the largest number of searches during the study originating in the United States (11%), India (11%) and Mexico (5%)
"This study was done solely through Google," states Jim Pitkow of Attributor. "We did this because we realized the reason for third -party objectivity for the study. These are people searching on Google. We're just counting on Google; none of the data use our system. This was all produced using Google's system. The findings should never rely on our technologies alone, but we're strictly talking about behavior on Google."

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